Director - Mr Stephen Press RGN.DIPRSA 
Mr Press has been working in the care business since he was 15 years old, it was in the family business at the Avenue Care Home. He then went on and qualified as a RGN and gained experience within the NHS as a staff nurse. He re-joined the Avenue Rest Home as a partner and attained a Diploma in Management (DIPRSA). He later became proprietor and manager and therefore has valuable experience in managing and running a home.

Care Manager - Our manager has obtained her Levels 3 & 5 in Health and Social Care and Level 5 in Operational Management. Rayna is now  working towards her Health and Social Care Level 7.

General staff
In addition to the Care Manager, the home employs 19 carers, mostly recruited locally, which include 4 cooks (weekday and weekend), a Catering Manager, night staff (2 on nightly, 1 on duty and 1 on call) with additional senior staff members also available as back-up.
Every Resident has his or her own key worker, which provides a more beneficial special relationship with the Resident.

Staff training is comprehensive and mostly based on NVQ standards, involved in various stages.

The training is ongoing but current levels are:
10 members of staff that have completed Level 2 NVQ in H&SC.
5 members of staff that have completed Level 3 NVQ in H&SC.
1 members of staff that have completed Level 4 NVQ in H&SC.
2 members of staff who are Apprentice Level 2 NVQ in H&SC.
1 member with Staff Nurse Qualification. 

Cooks and food handlers hold their Food and Hygiene Certificates.